Fjallraven Campaign
[ fawl-rey-vuhn kam-peyn ]
noun
1 : experiential campaign for Fjallraven
2 : created in 2021 as a project for Style
[ bak-ground ]
Fjallraven is a Swedish brand specializing in outdoor clothing and accessories.
[ ahsk ]
Create an experiential campaign.
[ gohl ]
We focused on the childrens’ line of Fjallraven (not currently offered in the U.S.) to create an interactive experience in national parks.










